Product Marketing Manager

PLM Posting#: HR-1375
Position Type: Full Time

Aras is an innovative, global software company that provides advanced Product Lifecycle Management (PLM) software solutions to business customers worldwide including General Motors, Airbus, Microsoft, Gulfstream, Motorola, General Electric, Honda, and more. With many significant recent wins we are growing fast and need to expand our product marketing team.


Position Description


Are you passionate about helping top companies develop new, innovative products and services?  Do you want to work with some of the leading thinkers in companies like GM and Airbus?  Would you like to be part of an organization that’s driving an innovative solution to global dominance? Do you look forward to developing programs that excite customers, amaze the analysts, and leave the competition saying “What just happened?” Are you currently in a role that’s not allowing you to reach your full potential? If so, then join us as we redefine the PLM industry to create the future.


You’ll contribute to the global message for our company’s flagship product, Aras Innovator, and help define the way we describe our platform, solutions and applications to fuel our global growth. You’ll get to work with some amazing people as we develop solutions to critical industry challenges.  You’ll use a mix of online and conventional approaches including web, social, video, events, case studies, position papers, and other techniques. Got other ideas? Bring them and implement them here.


What You’ll Do


  • Work collaboratively with Aras Product Managers, Users, Consultants and Partners around the world to describe and differentiate our technology and solutions
  • Create and update new product collateral including website content, white papers, data sheets, video demos and presentations to support demand generation, field enablement and channel partner efforts
  • Interact with customers, prospects and industry leaders world-wide to drive the Aras message
  • Deliver enablement training for product updates and other topics to internal audiences and partners
  • Track industry events and trends and use them to inform your marketing messages
  • Monitor competitor capabilities and activities and be ready to exploit opportunistically
  • Support Aras marketing efforts worldwide by designing and executing campaigns that include website and online promotion, customer communications, industry briefs, conference speaking and more



What You Need


  • 10+ years of experience in a Product Marketing role for an enterprise software company
  • Understanding of enterprise PLM software gained from experience with products such as Windchill, Enovia / Matrix One, Teamcenter or Agile PLM preferred
  • Knowledge of one or more of the following would be beneficial: systems engineering (inc. MBSE), 3D visualization, embedded software, configuration and BoM management, change control, product quality, IoT
  • Hands-on messaging, positioning, project management and problem solving experience
  • Ability to identify points of product differentiation at the functional and technical levels
  • Ability to create attractive and compelling presentations with above average presentation skills and experience of speaking at large external events
  • Exceptional writing skills and the ability to produce different types of materials including web content, white papers, etc. quickly
  • Down-to-earth interpersonal skills with ability to make connections and collaborate
  • High level of energy, enthusiasm, initiative and responsibility
  • Bachelor’s degree or equivalent required, ideally in an engineering, scientific or software engineering (embedded) discipline
  • Additional qualifications a plus
  • Fluency in English - written and spoken; other languages a plus


What you’ll get


  • Being part of a team that is disrupting a multi-billion dollar enterprise software market
  • The ability to directly influence Aras’ strategy, growth and success
  • Daily interaction with Aras customers and business partners worldwide
  • Ability to substantively impact projects, programs and results
  • Relationships with executive management, cross-functional team members, partners and clients worldwide
  • The opportunity to grow your leadership, innovation and management skills
  • Exposure to all areas of our business in a dynamic start-up environment

Aras is an equal opportunity employer.