The failure of traditional PLM impacts the consumer goods industry’s ability to manage the business of engineering. Poor management of the product configuration complicates manufacturing and supplier interfaces and makes it difficult to capture decisions. CPG organizations have difficulty supporting new business needs such as connected products, lifetime product responsibility and the Internet of Things.

CPG companies face additional challenges including increasing customer demands, shorter cycle times, fierce global competition, thinner margins and greater regulatory controls. The race is on to simplify operations, speed product development and optimize product cost structures.