Designing Tomorrow’s Cars

Automotive Industry Leaders Building With Aras

How to Tackle Product Complexity

As automotive vehicles get more complex, interdisciplinary approaches that span the product lifecycle are necessary. However, existing systems and processes are failing to meet evolving business needs. In order to keep pace and stay profitable, OEMs and Tier 1s must develop a broader vision implement a resilient product management system that will tackle the challenges of today’s fast-paced automotive industry.

AutoTech: Detroit 2023

Aras participated in AutoTech: Detroit 2023's "Software Defined Vehicle – Banking on CPU or the Cloud?" track. The active panel discussion tackled key questions:

  • Methods for accurately estimating compute overhead allocation on vehicle components for future upgrades
  • Strategies for designing hardware and software for seamless long-term updates
  • Determining the balance between using off-the-shelf components from suppliers and custom design for the core vehicle compute platform
  • Understanding the significance of data management and collaboration to maintain competitiveness and profitability

Emerging Automotive Trends

Tomorrow’s automotive landscape looks very different. 



The Electric Revolution is here.  Product development needs to evolve to ensure high voltage safety, incorporate rapidly changing batteries, and shift from mechanical to electrical development.



Even "traditional" vehicles have become more complex than ever, incorporating multiple systems of systems.  Successful integration of hardware and software is critical for performance and safety.



The connected car is here and commercially available. Fully autonomous vehicles aren't far off. Vehicles need to communicate with each other, the environment, and even the personal devices of the driver.

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We required a system which has capabilities to meet requirements unique to each piece of equipment in order to support our manufacturing strategy. Aras Innovator provides high flexibility to meet those requirements.

- Mr. Masayuki Mukai, Member of the Information Planning Group at JTEKT Thermo Systems

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Aras Enterprise SaaS

Aras Enterprise SaaS provides a fully capable, business ready PLM environment with Systems Engineering and Digital Thread functionality to transform your organization. 

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Own the Lifecycle

End-to-end actionable data to transform products and businesses. 

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Connect Everything

Capture your complete, evolving product definition and allow teams across the enterprise to follow a product’s digital history and all of its related digital assets.


Bill of Materials

Control your Bill of Materials across the lifecycle.

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Change Management

Change is the only constant in manufacturing. See how Aras helps you manage it.

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Component Engineering

Simplifies component selection, approval, sourcing, and compliance processes. Aras' partnership with IHS provides access to over 450 MM parts.

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Configuration Management

Manage evolving product configurations developed my multiple groups inside the organization and within the supply chain.

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Document Management

Manage critical information created throughout the engineering, manufacturing, and maintenance of products.


Product Engineering

Supports parts, multi-level bill of materials, CMII standard configuration management and change management, approved vendor and manufacturer lists, and documents.

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Secure External Access

Improve productivity and collaboration by securely sharing designs with outsourced partners. A flexible approach for connecting partners, suppliers, and manufacturers.

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Requirements Engineering

Adopt a transformational technology to manage requirements in context with total product configuration.

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Simulation Management

Connect simulation inputs, processes, and results while ensuring accuracy, repeatability, and access to teams across the product lifecycle.

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